{"product_id":"itura-loose-curly-3a-3b","title":"Ìtura — Loose Curly, 3A–3B","description":"\u003cp\u003eÌtura is a Yoruba word for ease: comfort, being unbothered, a weight lifted. It is the softest idea in the language and, fittingly, the softest curl we make.\u003c\/p\u003e\n\u003cp\u003eWe gave it to the loosest point on the spectrum because the two describe each other. Ìtura is a relaxed, open S that falls the way your hair does on a good wash day, only fuller and longer. Nothing about it is worked or forced. That is the whole point of the name.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCoil size 10mm · Pattern S · Matches 3A–3B · 100% Remy, cuticle-aligned.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe pattern is light enough to swing and move rather than hold tight, so definition comes without a fight. Humidity lifts it into softness instead of frizz. This is your loose curl extended, not a different texture laid over it, and that is exactly why it disappears into 3A–3B hair.\u003c\/p\u003e\n\u003cp\u003eIt is matched to 3A–3B hair that wants length and body while staying itself. Measured straight, it sits about 1 to 2 inches shorter once it curls up, so pick your length with that in mind. A looser pattern lies flatter than a coil, so most installs use 3 sets for full length, 3 to 4 for maximum fullness.\u003c\/p\u003e\n\u003cp\u003eWear it heat-free, treat it like your own, and it lasts for years. Between two rows on the spectrum? The tighter one blends into more, and the 60-second quiz settles it. Either way the Match Promise stands: if it doesn't blend, exchange it within 30 days.\u003c\/p\u003e","brand":"Adéorí","offers":[{"title":"16\"","offer_id":43318636707875,"sku":null,"price":165.0,"currency_code":"USD","in_stock":true},{"title":"18\"","offer_id":43319109484579,"sku":null,"price":185.0,"currency_code":"USD","in_stock":false},{"title":"20\"","offer_id":43319109517347,"sku":null,"price":205.0,"currency_code":"USD","in_stock":false},{"title":"22\"","offer_id":43319109550115,"sku":null,"price":225.0,"currency_code":"USD","in_stock":false},{"title":"24\"","offer_id":43319109582883,"sku":null,"price":245.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/4360\/7587\/files\/itura-loose-curly-3a-3b.png?v=1783168208","url":"https:\/\/adeori.com\/products\/itura-loose-curly-3a-3b","provider":"Adéorí","version":"1.0","type":"link"}